Ren Recruiting is seeking a Performance Growth Digital Marketing Specialist to spearhead customer acquisition, conversion strategies, and business expansion in Nepal. This position is ideal for a data-oriented marketer with a strong command of the Nepalese digital ecosystem, capable of managing high-impact campaigns and delivering clear financial outcomes.
Primary responsibilities include:
- Formulating, launching, and optimizing performance marketing strategies suited to the Nepal market.
- Overseeing paid campaigns across Meta, Google, YouTube, Display, Affiliate, Influencer marketing, and regional channels.
- Monitoring and enhancing metrics such as CPA, CAC, ROAS, ROI, conversion rates, retention, and Customer Lifetime Value (LTV).
- Exploring scalable growth opportunities, strategic partner channels, and prospective customer segments.
- Executing A/B tests on ad creatives, audience targeting, promotional offers, and landing pages.
- Analyzing the complete customer lifecycle from initial acquisition through to retention.
- Collaborating with cross-functional teams including Creative, Content, CRM, Product, and Analytics to elevate campaign performance.
- Producing regular analytics reports with actionable insights to achieve defined acquisition and revenue targets.