Beats has officially unveiled its newest flagship over-ear headphones, the Beats 360, in the US market priced at $350. Designed to offer a strong alternative to high-end models like Apple's AirPods Max, this new pair introduces modular customizable components alongside advanced active noise cancellation and prolonged battery life.
Customizable Aesthetic and Ergonomic Build
Weighing 294.5 grams, the Beats 360 is the brand's first headphone to feature easily replaceable earcup and headband cushions. Users can mix and match parts across Black, Cloud, Sky, and Pink colorways, resulting in up to 256 unique visual configurations at launch. The cushion kits come in two distinct materials: Performance Knit for active use and workout breathability, and UltraPlush for all-day comfort. Additionally, the headphones feature an IPX4 sweat and water resistance rating—an advantage missing on the AirPods Max—and fold flat into an included woven ripstop carrying case.
Acoustic Architecture and Active Noise Cancellation
Sound quality is driven by a bespoke acoustic system utilizing custom dual-magnet dynamic drivers, complete with a three-layer diaphragm and dual neodymium magnets. Paired with a custom high-dynamic-range amplifier, the device delivers deep bass response and high precision across all frequencies. For noise isolation, the Beats 360 incorporates adaptive ANC that provides up to 1.75x more total noise cancellation compared to the Beats Studio Pro. A Transparency mode is present for situational awareness, while Adaptive EQ optimizes acoustic frequencies to match your specific fit. The headphones also support Personalized Spatial Audio featuring dynamic head tracking and Dolby Atmos via built-in accelerometers and gyroscopes.
Battery Life and Expected Price in Nepal
The headphones offer up to 32 hours of playback with both ANC and Spatial Audio turned on. A quick 5-minute charge delivers up to 1 hour of listening time. While official local launch details have not been confirmed yet, the $350 US retail tag suggests the expected price of the Beats 360 in Nepal will be around NPR 50,000 to NPR 55,000 upon arrival.