Oometo Partners Pvt. Ltd. is looking for a performance-driven Digital Marketing Officer to lead our paid advertising initiatives across Facebook (Meta) and Google channels. This position demands a data-focused marketer capable of running high-ROI ad campaigns while assisting with graphic design and short-form video creation for marketing collateral.
Key Responsibilities:
- Design, launch, and refine paid campaigns across Facebook, Instagram, and Google (Search, Display, and YouTube).
- Conduct thorough keyword research and craft compelling ad copy.
- Monitor and analyze campaign performance metrics, including CTR, CPC, ROAS, and conversions, adjusting strategies to boost efficiency.
- Set up conversion and event tracking using Google Analytics and Google Tag Manager.
- Produce basic visual ad assets using Canva or Photoshop.
- Edit brief promotional videos tailored for social channels and ad placements.
- Deliver insightful performance reports with recommendations for continuous strategic improvement.
What We Offer:
Join a collaborative team offering excellent opportunities for career advancement and a hands-on learning environment.